Hello Bears!!! This is HARTZAK and that's us, Bears like you!
But…What is HARTZAK? Well, all this started with the origin of our talented Founder and Creative President Kike Areitioaurtena. Kike comes from the Basque Country, in Northern Spain and there people speak Spanish and Euzkera, the original Basque language and in this language, HARTZAK means ´Bears´.
When we decided to create a brand name for Kike’s art work, we decided that it should be clear, simple, and easy to pronounce in more than one language and preferably just one word. We then realised that what we really wanted was to have a strong, resonant original word that related to Kike´s work and to our audience. We believe that HARTZAK is the perfect name for all these reasons, but also because it honours the origins of our Creative President.
Eventually, we would like to see our designs on all kinds of products in addition to t-shirts, mugs and phone cases and in the not too distant future, hopefully you will be able to find pictures, clocks, quilt cover and pillow sets, sofa cushions, school supplies and clothing – ALL bearing HARTZAK designs, together with the instantly recognisable Brand logo.
Kike launched his designs for the first time around five years ago and it was then that he realised they very quickly attracted a core of loyal followers and fans. Last year, we launched HARTZAK on Facebook and our fans rapidly helped the name to expand in popularity on the social network. Now, we are launching our own website and we hope that the support of our friends and fans will continue.
Besides the products and designs you will see on the HARTZAK website, Kike also creates personal, business and corporate logos, plus commissioned drawings and illustrations for friends and clients who like our Brand. We are now working on the creation of new designs, products and ideas that will hopefully wow all our customers, both old and new.